Thus you can re-edit images on any design software easily. It can also PNG display transparent backgrounds. PNG maintains the same image quality regardless of how many times it’s transferred and stored. WebP is the only image format that features both transparent backgrounds of PNG and animations of GIF. Support for transparent background and animations Smaller picture files also save bandwidth and device resources, which is essential on mobile devices, which are used more nowadays. It may even result in cost savings on web hosting. That is critical for sites containing many pictures. WebP’s improved compression and takes up less memory. The resulting size file is smaller than other formats while maintaining the same quality. The advantage of the WebP format is that it can compress an image. For example, Amazon has shown that each additional 100ms cost them 1% in sales. If people open you site within several seconds, you may win more chance to keep them here.

Using WebP pictures on your site will make it load faster while also using less data storage. After compression, WebP pictures are smaller than other image file formats, yet they retain the quality. WebP prosĬompression is WebP’s most prominent selling factor.

PNG or GIF to WebP conversion supports alpha transparency and animation, respectively. On average, the WebP file is 25%-34% smaller than the same JPEG file at the same image quality. Ultimately, the reduced image size allows a faster website loading. Lossy image compression results in even smaller files but reduced image quality. Lossless compression provides the same image quality but a smaller file size. WebP is a modern image format with superior lossless or lossy compression web images.

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